Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.reuzeable.com (the “Site”). 

 

What Personal Information do we collect?

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information”. 

We collect Device Information using the following technologies: 

  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org. 
  •  “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. 
  • “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site. 

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, date of birth and phone number. We refer to this information as “Order Information”. 

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information. 

 

How we use your Personal Information? 

We use the Order Information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, giving a refund, providing you with invoices and/or order confirmations). Additionally, we use this Order Information to: 
- Communicate with you; 
- Screen our orders for potential risk or fraud; and 
- When in line with the marketing preferences you have shared with us, provide you with information or advertising relating to our products or services. 

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).  

 

Behavioural advertising and seeing adverts for Reuzeable.com online 

We use your Personal Information we collect to help us personalise and provide you with the best service, the best shopping experience and to show you the latest and greatest products and services that we think you will love.

We use online advertising to keep you aware of what we’re up to and to help you see and find our products. You may see Reuzeable banners and ads when you are on other websites and apps, such as Social Media. We manage this through a variety of digital marketing networks and ad exchanges. We also use a range of advertising technologies. 

The banners and ads you see are based on information we hold about you, or your previous use of Reuzeable (for example, your Reuzeable search history, and the content you read on Site) or on Reuzeable banners or ads you have previously clicked on.  

You can opt out of targeted advertising by using the links below: 
- Facebook 
- Google 
- Bing 

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal here. 

For more information on our use of advertising technologies and Cookies, please see our Cookie Policy below. 

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser. 

 

Sharing you Personal Information with third-parties

We do not, and will not, sell any of your Personal Information to any third party – including your name, address, email address or credit card information.

However, we share your data with the following categories of companies as an essential part of being able to provide our services to you:

  • Companies that do things to get your purchases to you, such as payment service providers, warehouses, order packers, and delivery companies
  • Professional service providers, such as marketing agencies, advertising partners and website hosts, who help us run our business
  • Affiliates who help us reach out to potential new customers or promote our products on their websites 
  • Credit reference agencies, law enforcement and fraud prevention agencies, so we can help tackle fraud
  • Other third party payment providers, when you choose to use their payment services

Once you leave our store’s website or are redirected to a third-party website or application or payment gateway, you are no longer governed by this Privacy Policy or our website’s Terms of Service and encourage you to read their privacy statements. They may be located in or have facilities that are located in a different jurisdiction than either you or us. If so, then your information may become subject to the laws of the jurisdiction(s).

For example, we use Shopify to power our online store - you can read more about how Shopify uses your Personal Information here.

We also use Google Analytics to help us understand how our customers use the Site - you can read more about how Google uses your Personal Information here. You can also opt-out of Google Analytics here. 

We may disclose your Personal Information if we are required by law to do so or if you violate our Terms of Service.

 

Shopify and Security

Our Site is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.

Your data is stored through Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall.

If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover.

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with an AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

 

Cookies

Cookies are data files that can hold small amounts of info and are stored on your device (computer, smartphone etc) when you first visit a website.

We use cookies when you visit our site, but you can control these through your browser settings – just head to the help section of your browser. But don’t forget, if you modify your settings to block all cookies, you may not be able to access parts of our site or our service.

We use cookies for:

  • essential operations, like site navigation
  • allowing you to add items to your shopping bag
  • analysing visitor numbers and behaviours, such as what pages are frequently visited
  • assessing the success of our advertising campaigns, offers and communications
  • targeting suitable advertising messages 
  • understanding which Affiliates have helped us reach out to new customers, or have promoted our products on their websites 

There are four main types of cookies we use:

(1) Site functionality cookies – these allow you to navigate the site and use features such as “Add to Bag”

(2) Site analytics cookies – these cookies allow us to measure and analyse how our customers use the site, to improve both its functionality and your shopping experience.

(3) Customer preference cookies – when you're browsing or shopping on Reuzeable, these cookies will remember your preferences (like your language or location), so we can make your shopping experience as seamless as possible, and more personal to you.

(4) Targeting or advertising cookies – these are used to deliver ads relevant to you. They also limit the number of times that you see an ad and help us measure the effectiveness of our marketing campaigns.

 

Consent to marketing messages and how do to withdraw consent?

If you have said we can, we’ll send you marketing messages to keep you aware of what we’re up to and to help you see and find our products and services. We will either ask you directly for your expressed consent, or provide you with an opportunity to say no.

If after you opt-in, you change your mind and want to stop receiving marketing messages from Reuzeable, you also have the following options: 

  • Emails:  Click on the ‘unsubscribe’ link in any marketing email you receive, and this will take you to the Contact Preferences section of your account so you can unsubscribe from that method of communication. 
  • Text Messages:  You can also text “stop” to the number provided within the communication and this will unsubscribe you from that method of communication. 
  • Any method of Marketing:  You can contact our Customer Care team hello@reuzeable.com. Once you do this, we will update our records to ensure that you don’t receive further marketing messages. Please be patient as it might take a few days for all our systems to be updated, so you might get messages from us while we process your request. 
    Please note that opting out of marketing messages will not stop service communications, such as order updates, or where you have asked for a specific ‘back in stock’ notification. 

 

Questions and Contact 

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, register a complaint, or simply want more please contact our Privacy Team by email or if you’d like to, you can write to us at:

Data Protection Officer 
Cleo London Ltd t/a Reuzeable
35 Ballards Lane
London
N3 1XW
United Kingdom


Additionally, if you are a European resident we note that we are processing your information in order to fulfil contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

 

Keeping your information 

We’ll hold on to your information for as long as you continue to be an Reuzeable customer and for as long as we are required to keep it to ensure we meet our legal requirements across the globe.   

If you no longer wish to be a customer you can contact our Customer Care team and request that we close your account. However, we have a legal requirement to keep some of your personal data even after you have asked us to delete it. We will only keep what we absolutely need to, and only to make sure we can meet our legal or regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce our Terms & Conditions. 


Changes to how we protect your privacy 

We may change this page from time to time, to reflect how we are processing your data. 

If we make significant changes, we will make that clear on the Reuzeable website or other Reuzeable services, or by some other means of contact such as email, so that you are able to review the changes before you continue to use Reuzeable. 

If Reuzeable is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.